More e-commerce success: You the expert
As an online seller, you probably know your way around your products very well. Take advantage of this and present…
Selecting the right delivery methods
Your online shop software enables you to offer your customers a very wide range of delivery methods. But how do…
Product photos: Avoiding common mistakes
Do you photograph products yourself? A fair bit of work, but well worth the effort. Get the most out of…
The perfect product page
To buy or not to buy? This will be the question most asked by your potential customers when they see…
Monitoring customer satisfaction for beginners
How certain are you that you know what your customers want, need and demand from the service you provide? If…
Swift Six: Get more clicks on your AdWords ads
In the latest Swift Six, I'll be explaining six ways you can make sure your AdWords ads get as many…
The Apprentice – Your future: Investing in tomorrow
Do you often need an extra pair of hands? Can't afford or justify a full time extra member of staff?…
Starting your own business – Part 2: The basics
In the second in a series of posts, search engine optimisation (SEO) consultant Barry Adams explains the decisions he faced…
How to stop your business logo from being hijacked
As a small business you know the importance of proper search engine optimisation (SEO). You’re probably hard at work every…
How (and why) to market to your existing customers
Did you know that it costs up to seven times more to acquire a new customer than it does to…