Content Marketing in real-time – Being ready for the now stream
It's happening before our very eyes. The way we create content, find content, absorb content is all about the now.…
How online is changing our shopping habits
A new consumer survey from eDigital Research suggests that online shopping has changed the way we shop. The survey suggests…
Why Beta is once again Better – Testing the market
In the early days of software and IT services, beta-testing was all the rage. Then it wasn’t and now it…
The essential guide to getting started with Twitter advertising
In just eight months, Twitter ads have helped 123-reg add more than 1,000 new followers, drive thousands of visitors to…
Get moving with a new gTLD
Staying in front of the competition can be a constant journey but the introduction of new generic top level domains…
Rewriting your history on Google: The “right to be forgotten” online
Should the Internet forget? Should you be allowed to have outdated, inaccurate or embarrassing information about you removed from search…
Cut your social media research time in half – 6 tools to save you effort
If you plan on using social media for your business you need to build up an engaged following that sees…
Target 3: The Triple jumps you can take to success
Good things usually come in threes apparently, so here's three sets of three tips that are simple to implement and…
Can any business benefit from the World Cup hype?
Today sees the start of the football World Cup in Brazil. This 2014 competition is about to become the most digitally…
Swift Six: How to engage your social media audience
In this video, I explain what you need to do to make an impact in the world of social media.…