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As a small business owner, you probably spend countless hours crafting persuasive content, optimising landing pages for search engines, and engaging with your social media following – all to entice potential customers...
Is there anything more terrifying than the thought of having your website hacked? Being a small business owner, you may think your site has nothing worth being hacked for. Because hackers go for...
Good or bad, every one of your customers has an opinion about your business. They judge everything, from how easy it is to navigate through your site and buy a product to...
For small businesses, protecting your website as well as keeping customer data safe is often an incredibly complex task which depends on a great number of factors. The first unfortunate reality is...
Things never stay the same for long in business – you might decide launch a new product, or lure in new customers with a special offer, or perhaps you have some exciting...
Appearing in search results is vital for any ecommerce business, but with massive companies like Amazon and eBay dominating things, smaller businesses need to get clever if they’re to compete. In this...
There are almost 5 billion videos watched on YouTube every single day, making it the perfect platform for promoting your website. It can help you build a following and a community around...
Every year, new elements and styles pop up in website design. Some elements help tell your story in a more appealing way, others work to improve how content looks on a specific...
If you thought online marketing is only for businesses, think again. Even if you’re not selling anything and are just looking to get more volunteers or players for your local kids’ football...
What’s your passion? Save the world? End poverty? Save the whales? Whatever your mission, the best way to raise awareness of your cause, get people involved, attract volunteers and online donations, is to create...
