The impact of user experience on Google ranking
It’s no longer enough to have a website live and online. And it’s no longer enough to optimise it for search engines. Sure, you have to make it easy for your potential...
It’s no longer enough to have a website live and online. And it’s no longer enough to optimise it for search engines. Sure, you have to make it easy for your potential...
Today visual content is the most engaging form of content online. And it’s no surprise considering that we’re visual creatures and that our brains process images 60,000 times faster than text. While...
Running a small business comes with a lot of tasks that are sometimes impossible to handle with a one- or two-person team. So what can you when you don’t have the skillset...
A good website is crucial for a successful business. But often many sites feature basic mistakes that damage the chances of a business turning visitors into customers. In this guide we’ll look...
Local SEO has seen another huge shake-up since Google released the Pigeon local algorithm last year. On Thursday, August 6th, Google updated the local search results, switching from the 7-pack local listings...
Email marketing is a powerful way to reach existing and potential customers. A well-run mailing list allows you to send offers and information that will encourage people to buy from you for...
You may have a nicely designed website that you’ve tried to promote through social media and paid advertising. You’ve probably also done a bit of search engine optimisation (SEO) to help more...
Everyone is talking about the need to provide quality content on your site if you want to rank highly in Google’s search engine results. But how exactly does Google identify quality content? Several...
In this Swift Six, I’ll be taking you through some tips that can help your website generate more leads for your business. Leads are absolutely vital for online businesses, so you really...
You’re already optimising your site for search engines. You’re researching keywords and optimising everything from meta description to copy. (If you’re not doing these things, then check out our guide on vital...