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Your brand value forms the basis of your customer’s belief in your company. What it does, how it does it and often why it does it too. It is about what you...
Have you ever heard or read things like: “Your page needs to have a 3% keyword density to rank high in Google’s search results.” Or: “All link building is bad so you need to...
It’s happening before our very eyes. The way we create content, find content, absorb content is all about the now. Sticky content is still important but if you are to drive people...
A new consumer survey from eDigital Research suggests that online shopping has changed the way we shop. The survey suggests that the days of the impulse buy in particular could be numbered,...
In the early days of software and IT services, beta-testing was all the rage. Then it wasn’t and now it certainly seems to be the ‘new’ thing. When out of fashion, beta-testing never...
Advertising on Twitter has never been easier In just eight months, Twitter ads have helped 123-reg add more than 1,000 new followers, drive thousands of visitors to our website, and reach hundreds of...
Staying in front of the competition can be a constant journey but the introduction of new generic top level domains (gTLDs) offers you the chance to overtake your rivals in the online...
Photo by Hometown Beauty/www.flickr.com/photos/shiningstars11 Should the Internet forget? Should you be allowed to have outdated, inaccurate or embarrassing information about you removed from search engines’ results? Should a doctor who is unhappy with the...
Image: SOMMAI / FreeDigitalPhotos.net If you plan on using social media for your business you need to build up an engaged following that sees you as an authority i) worth following and ii)...
Good things usually come in threes apparently, so here’s three sets of three tips that are simple to implement and get almost instant results. Three Things you can do to appeal to existing...
