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So you wake up one day and realise that your site’s rankings have dropped significantly. When you look closer, you find all these spammy links pointing to your site using keywords like...
You probably know by now the importance of ranking highly in Google, or any other search engine – more visibility equals more potential customers. But you probably also know that’s a tough...
Most people automatically think of Google when they hear the term “search engine”. And it makes sense considering Google has around a 69% share of the desktop search market and around 92%...
Ask any online retailer what the key drivers are for profitable sales and increased visibility, and after email marketing and SEO, Google AdWords generally comes in at a close third place. While SEO...
Have you ever heard or read things like: “Your page needs to have a 3% keyword density to rank high in Google’s search results.” Or: “All link building is bad so you need to...
Photo by Hometown Beauty/www.flickr.com/photos/shiningstars11 Should the Internet forget? Should you be allowed to have outdated, inaccurate or embarrassing information about you removed from search engines’ results? Should a doctor who is unhappy with the...
You might think that you need to rank number one on Google to get more clicks and increase traffic to your site. Or that you need to invest loads into PPC to...
Yet another big shakeup in Google land is affecting how websites rank in the search engine’s results. Matt Cutts, Head of Webspam team at Google, recently confirmed via Twitter that the search...
Now, more than ever, local SEO needs to be a key focus of any local company’s marketing plan. Search engines are constantly updating their algorithms to ensure that when users search online...
Last months’ big news was that Google are extending the https secure search to 100% of organic searches. This means that if, until now, you were using Google Analytics to track the...
