Blog
Theo Paphitis has helped thousands of businesses to grow and succeed. From offering advice on social media to giving huge sums of investment, Paphitis is arguably the UK’s number one champion of...
Should your call to action (CTA) say “Find out more” or “Click here for more info”? If you run a sale, will “20% discount” result in more sales than “20% off”? Would...
The top two complaints after starting a new website? Why am I not getting traffic? and Why am I not making any sales? We’ve heard them a million times. As an enthusiastic small business owner, you...
While blogging is a fantastic way to share information about your business and industry, to educate your audience and build trust, it’s a one-way street. You’re the only one doing the talking....
Do your customers love hearing from you? It’s a big question and one that can be crucial to your sales. Email marketing is a great way to stay in touch with people who’ve...
Title Tags and Meta Descriptions let search engines and users know what your website is about. This Metadata describes the content of each page, detailing how that relates to a user’s search...
Live video is slowly being incorporated into many of the major social media channels, from Twitter’s Periscope to Instagram Live. But with 1.23 billion daily active users as of 2016, marketing on...
In this Swift 6, we’ll look at what you need to do to make sure people trust your small business. If people don’t trust you, then they won’t buy from you. By...
The day has come: Google has launched expanded text ads. This is one of the biggest, most exciting change to Google Adwords since its launch, 16 years ago. The extra-long ads with double...
For big brands with massive advertising budgets, £100 is just a drop in their monthly marketing budget. But for small business owners, every pound counts. What’s more, any investment needs to pay...
