Blog
If your customers can’t find you, they can’t buy from you. That’s why search engine optimisation (SEO) is such an important part of doing business online. Good SEO will help people find...
A good business is a social business. There’s no point in having a nicely dressed up website if it’s completely antisocial and just sitting in a remote corner of the web. If...
How many times have you searched for a product or service on Google, found what looks like the right site only to click through and find yourself confronted with a mess of...
In this webinar, you’ll learn everything you need to know about email marketing. From why it is such an important tool for small businesses, to how you can run a successful email...
Google made the importance of HTTPS as a ranking factor known to webmasters at the back end of last year. SSLs are increasingly important in building your web presence and more and more...
The web is mobile. In 2014, 52% of visits to retail websites were made on mobile devices. For a lot of sites, being mobile is already important. And the importance of having...
Social media is a great way to reach existing and potential customers, but how do you know if you’re getting things right? A quick glance at follower numbers and page like is...
It’s a sad fact of life that people are willing to make snap decision based on very little information. That means many smaller businesses don’t get the chance to impress potential clients...
When your business is still new, you are probably doing all the work. A big part of it is content creation – be it blogging, making videos, updating your social accounts and...
LinkedIn is an underrated social network – it lacks the glamour and virality of Facebook and Twitter. But for a sole trader looking to do consultancy work, LinkedIn can be a goldmine...
