Paid Advertising Part Two – PPC and CPC
In Part One of our Paid Advertising series, we explained what AdWords and AdSense are and looked at the differences between the two. In this Part Two we will take a closer...
In Part One of our Paid Advertising series, we explained what AdWords and AdSense are and looked at the differences between the two. In this Part Two we will take a closer...
In two weeks time, those in the know expect the busiest time of the year in USA retail with the knock-on effect to the UK and across the globe expected to be...
Monday sees the start of Global Entrepreneurship Week 2013. A global event it claims to be the world’s largest campaign to promote entrepreneurship and it certainly has plenty of social reach judging by...
Testimonials are one of the most powerful things you can add to your website. They do a number of very important things. Firstly, they create a sense of confidence and credibility about...
I’m always going on forums and on social networks to see which topics people are curious or confused about when it comes to doing business online. This is how I have found...
The junk folder. The name says it all. Discarded like a piece of old rubbish, sometimes never to be seen again. Not out of your choice but by the decision of an...
Sales guru, Richard Denny, made a very interesting observation about people’s buying habits. He discovered that on average only 15% of people will buy based on the cheapest price they can find...
Saying what you do is a huge sales opportunity (and an increasingly lost art). These days it’s not enough to say we are accountants or plumbers or an online clothes shop. At...
In June 2013, Nominet Trust, the corporate foundation of Nominet (the .co.uk registry), launched their search for The Nominet Trust 100 – a collective of the 100 most inspiring social technology innovations...
Computers are good and fun and the internet is a gift. Do you remember a few years ago when some vicar or bishop came out and said the internet was like God?...