To help you on #MicroBizMattersDay, I’ve put together an eight-minute video on search engine optimisation tools. If you’ve got any questions about anything that’s covered in the video, either leave a comment below or ask us on Twitter and I’ll get back to you.
Blogging has a well-earned place in digital marketing strategy. Whether you’re a startup, an established business or a freelancer, it’s one of the most effective ways to grab the attention of potential customers...
WordPress is a popular content management system (CMS) that is used to create and update a website. Many popular websites are powered by WordPress, including this blog you’re reading right now. In this...
Your imagination is your most valuable asset when it comes to starting an online business. It’s all about that great idea. You don’t need money in the bank or a computer science degree...
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
